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	<title>Comments on: What is a Sales Engineer?</title>
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	<description>Making the Technical Sale</description>
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		<title>By: Tech Demo Guy &#187; 5 Rules for Selling Technology to Business Audiences</title>
		<link>http://www.techdemoguy.com/2009/04/what-is-a-sales-engineer/comment-page-1/#comment-1027</link>
		<dc:creator>Tech Demo Guy &#187; 5 Rules for Selling Technology to Business Audiences</dc:creator>
		<pubDate>Fri, 05 Feb 2010 13:17:27 +0000</pubDate>
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		<description>[...] decision to buy software, but rather the business users (although IT may have veto power). For many Sales Engineers (especially technical ones) that means that if you are talking about technology, you may not be [...]</description>
		<content:encoded><![CDATA[<p>[...] decision to buy software, but rather the business users (although IT may have veto power). For many Sales Engineers (especially technical ones) that means that if you are talking about technology, you may not be [...]</p>
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		<title>By: Tech Demo Guy &#187; Credibility: Hard to get, easy to lose</title>
		<link>http://www.techdemoguy.com/2009/04/what-is-a-sales-engineer/comment-page-1/#comment-107</link>
		<dc:creator>Tech Demo Guy &#187; Credibility: Hard to get, easy to lose</dc:creator>
		<pubDate>Fri, 19 Jun 2009 21:37:28 +0000</pubDate>
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		<description>[...] is the key to a Sales Engineer&#8217;s success. Gaining credibility is hard, and losing it is easy. Sales Engineers know they have to [...]</description>
		<content:encoded><![CDATA[<p>[...] is the key to a Sales Engineer&#8217;s success. Gaining credibility is hard, and losing it is easy. Sales Engineers know they have to [...]</p>
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		<title>By: Tech Demo Guy &#187; Selling During the Break</title>
		<link>http://www.techdemoguy.com/2009/04/what-is-a-sales-engineer/comment-page-1/#comment-35</link>
		<dc:creator>Tech Demo Guy &#187; Selling During the Break</dc:creator>
		<pubDate>Thu, 14 May 2009 14:19:50 +0000</pubDate>
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		<description>[...] most obvious selling opportunity for a Sales Engineer is during a demonstration. But I have consistently found that talking to individuals during the [...]</description>
		<content:encoded><![CDATA[<p>[...] most obvious selling opportunity for a Sales Engineer is during a demonstration. But I have consistently found that talking to individuals during the [...]</p>
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		<title>By: Tech Demo Guy &#187; 6 Worst Demo Mistakes</title>
		<link>http://www.techdemoguy.com/2009/04/what-is-a-sales-engineer/comment-page-1/#comment-3</link>
		<dc:creator>Tech Demo Guy &#187; 6 Worst Demo Mistakes</dc:creator>
		<pubDate>Tue, 28 Apr 2009 19:46:07 +0000</pubDate>
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		<description>[...] are lots of mistakes that a Sales Engineer can make in a demo, but these, in my opinion, are the [...]</description>
		<content:encoded><![CDATA[<p>[...] are lots of mistakes that a Sales Engineer can make in a demo, but these, in my opinion, are the [...]</p>
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